Essentials of marketing research.
| Main Author: | Zikmund, William |
|---|---|
| Format: | Open Shelf |
| Published: |
Australia.:
South-Western Cengage Learning,,
2007.
|
| Edition: | 4th ed.. |
| Subjects: |
| Physical Description: |
xix, 436 p.: ill.; 28 cm.. |
|---|---|
| ISBN: |
9780324593754 2009922672 |