Global Marketing/Warren J. Keegan, Mark C. Green.
| Main Author: | Keegan, Warren J. |
|---|---|
| Other Authors: | Green, Mark C. |
| Format: | Open Shelf |
| Published: |
Boston:
Pearson Education Limited., (US),
2015.
|
| Edition: | 8th. Edition. |
| Subjects: |
| Physical Description: |
608 p.: ill.; 28cm.. |
|---|---|
| ISBN: |
9781292017389 |