Introduction to marketing communication : an integrated approach
Main Author: | Burnett, John, 1944- . |
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Other Authors: | Moriarty, Sandra E. |
Format: | Open Shelf |
Published: |
Upper Saddle River, N.J.:
Prentice Hall,
1998..
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Subjects: |
IKM KUALA LUMPUR
Call Number: |
HF5415 123 87 1997 |
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Accession | Item Category | SMD | Status | Due Date | Notes |
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0000091497 | OPEN SHELF | BOOK | AVAILABLE |
0000091498 | OPEN SHELF | BOOK | AVAILABLE |