Marketing.
| Main Author: | Roger A. Kerin |
|---|---|
| Format: | Open Shelf |
| Language: | English |
| Published: |
New York:
McGraw-Hill Irwin,
2011.
|
| Subjects: |
| Physical Description: |
liii, 746pages.: illustration.;(col): Includes index; 28cm.. |
|---|---|
| ISBN: |
9780073529936 |