Marketing Management.
| Main Author: | Philip Kotler |
|---|---|
| Format: | Open Shelf |
| Language: | English |
| Published: |
Boston:
Prentice Hall,
2012.
|
| Subjects: |
| Physical Description: |
xxii, 657p.: ill.; (col); 28cm.. |
|---|---|
| ISBN: |
9780132102926 |