Marketing management and strategy.
| Main Author: | Peter Doyle, |
|---|---|
| Format: | Open Shelf |
| Language: | English |
| Published: |
Harlow:
England:: Prentice Hall,
2006.
|
| Subjects: |
| Physical Description: |
xii, 434p.: ill.; (some col.); 27cm.. |
|---|---|
| ISBN: |
9780273693987 |