APA Citation

Philip Kotler. (2010). Principles of marketing. Upper Saddle River: NJ: Pearson.

Chicago Style Citation

Philip Kotler. Principles of Marketing. Upper Saddle River: NJ: Pearson, 2010.

MLA Citation

Philip Kotler. Principles of Marketing. Upper Saddle River: NJ: Pearson, 2010.

Warning: These citations may not always be 100% accurate.