MKTG: Principles of marketing.
| Main Author: | Charles W. Lamb |
|---|---|
| Format: | Open Shelf |
| Language: | English |
| Published: |
Boston:
USA: Cengage Learning,
2016.
|
| Subjects: |
| LEADER | 00446pamja2200157 4500 | ||
|---|---|---|---|
| 001 | 0000055179_0031 | ||
| 005 | 20170411090000.0 | ||
| 008 | 151012 | ||
| 020 | |a 9781285860169 | ||
| 041 | 0 | |a eng | |
| 090 | 0 | 0 | |a HF5415 L36 2016 |
| 100 | 0 | |a Charles W. Lamb | |
| 245 | 0 | 0 | |a MKTG: Principles of marketing. |
| 260 | |a Boston: |b USA: |b Cengage Learning, |c 2016. | ||
| 300 | |a viii, 423p.: |b ill.: |b Includes bibliographical references and index; |c 28cm.. | ||
| 650 | 0 | |a Commerce | |