A preface to marketing management.
| Main Author: | J. Paul Peter, |
|---|---|
| Format: | Open Shelf |
| Language: | English |
| Published: |
Boston Burr Ridge:
McGraw Hill Irwin,
2008.
|
| Subjects: |
| LEADER | 00446pamja2200157 4500 | ||
|---|---|---|---|
| 001 | 0000054833_0031 | ||
| 005 | 20171114090000.0 | ||
| 008 | 101026 | ||
| 020 | |a 9780073529967 | ||
| 041 | 0 | |a eng | |
| 090 | 0 | 0 | |a HF5415 13 |b P36 2008 |
| 100 | 0 | |a J. Paul Peter, | |
| 245 | 0 | 2 | |a A preface to marketing management. |
| 260 | |a Boston Burr Ridge: |b McGraw Hill Irwin, |c 2008. | ||
| 300 | |a xiv, 247p.: |b ill.; (some col): |b Marketing ? management; |c 25cm.. | ||
| 650 | 0 | |a Commerce | |