Rethinking marketing.
| Main Author: | Minet Schindehutte, |
|---|---|
| Format: | Open Shelf |
| Language: | English |
| Published: |
New Jersey::
Pearson / Prentice Hall,
2009.
|
| Subjects: |
| Physical Description: |
xxxii, 336p.: ill.; 22cm.. |
|---|---|
| ISBN: |
9780132393898 |