John W. Mullins, O. C. W. (2008). Marketing management. Boston: McGraw Hill.
Chicago Style CitationJohn W. Mullins, Orville C. Walker. Marketing Management. Boston: McGraw Hill, 2008.
MLA CitationJohn W. Mullins, Orville C. Walker. Marketing Management. Boston: McGraw Hill, 2008.
Warning: These citations may not always be 100% accurate.