Principles of marketing.
| Main Author: | Kotler, Philip |
|---|---|
| Format: | Open Shelf |
| Language: | English |
| Published: |
Upper Saddle River:
New Jersey: Pearson Education,
2006.
|
| Subjects: |
| Physical Description: |
xx, 611p.: ill.; (some col): Marketing; 27cm.. |
|---|---|
| ISBN: |
9780131968790 |