A preface to marketing management.
| Main Author: | J. Paul Peter |
|---|---|
| Format: | Open Shelf |
| Language: | English |
| Published: |
New York:
McGraw Hill,
2015.
|
| Subjects: |
| LEADER | 00409pamja2200157 4500 | ||
|---|---|---|---|
| 001 | 0000054066_0031 | ||
| 005 | 20170411090000.0 | ||
| 008 | 140917 | ||
| 020 | |a 9780077861063 | ||
| 041 | 0 | |a eng | |
| 090 | 0 | 0 | |a HF5415 13 P36 2015 |
| 100 | 0 | |a J. Paul Peter | |
| 245 | 0 | 2 | |a A preface to marketing management. |
| 260 | |a New York: |b McGraw Hill, |c 2015. | ||
| 300 | |a xiv, 269p.: |b ill.: |b Includes index; |c 25cm.. | ||
| 650 | 0 | |a Commerce | |