APA Citation

Schiffman Leon G, K. L. L. (2004). Consumer behavior (Eight Edition.). New Jersey: Pearson Education.

Chicago Style Citation

Schiffman Leon G, Kanuk Leslie Lazar. Consumer Behavior. Eight Edition. New Jersey: Pearson Education, 2004.

MLA Citation

Schiffman Leon G, Kanuk Leslie Lazar. Consumer Behavior. Eight Edition. New Jersey: Pearson Education, 2004.

Warning: These citations may not always be 100% accurate.