A Preface to Marketing Management.
| Main Author: | J. Paul Peter |
|---|---|
| Format: | Open Shelf |
| Language: | English |
| Published: |
New York:
McGraw-Hill Irwin,
2013.
|
| Subjects: |
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|---|---|---|---|
| 001 | 0000053667_0031 | ||
| 005 | 20170411090000.0 | ||
| 008 | 130614 | ||
| 020 | |a 9780078028847 | ||
| 041 | 0 | |a eng | |
| 090 | 0 | 0 | |a HF5415 13 P36 2013 |
| 100 | 0 | |a J. Paul Peter | |
| 245 | 0 | 2 | |a A Preface to Marketing Management. |
| 260 | |a New York: |b McGraw-Hill Irwin, |c 2013. | ||
| 300 | |a xv, 268p.: |b ill.; (col0; |c 25cm.. | ||
| 650 | 0 | |a Commerce | |