A Preface to Marketing Management.
| Main Author: | J. Paul Peter |
|---|---|
| Format: | Open Shelf |
| Language: | English |
| Published: |
New York:
McGraw-Hill Irwin,
2013.
|
| Subjects: |
| Physical Description: |
xv, 268p.: ill.; (col0; 25cm.. |
|---|---|
| ISBN: |
9780078028847 |