Branding for dummies.

Main Author: Bill Chiaravalle, Barbara Findlay Schenck,
Format: Open Shelf
Language: English
Published: New Jersey: Wiley Publishing, 2007.
Subjects:
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008 130419
020 |a 9780471771593  
041 0 |a eng 
090 0 0 |a HF5415 I255   |b C34 2007 
100 0 |a Bill Chiaravalle, Barbara Findlay Schenck,  
245 0 0 |a Branding for dummies. 
260 |a New Jersey:   |b Wiley Publishing,   |c 2007. 
300 |a xviii, 364p.:   |b ill.;   |c 24cm.. 
650 0 |a Commerce