Marketing.
| Main Author: | Charles W. Lamb, Joseph F. Hair, Jr, Carl McDaniel |
|---|---|
| Format: | Open Shelf |
| Language: | English |
| Published: |
Australia:
Cengage Learning,
2013.
|
| Subjects: |
| Physical Description: |
xxiii, 833p.: ill.; col.; 28cm.. |
|---|---|
| ISBN: |
9781111821647 |