APA Citation

Shah, K. (2014). Advertising and integrated marketing communications. New York: McGraw-Hill Higher Education.

Chicago Style Citation

Shah, Kruti. Advertising and Integrated Marketing communications. New York: McGraw-Hill Higher Education, 2014.

MLA Citation

Shah, Kruti. Advertising and Integrated Marketing communications. New York: McGraw-Hill Higher Education, 2014.

Warning: These citations may not always be 100% accurate.