E-business & e-commerce management : strategy, implementation and practice

Main Author: Chaffey, Dave
Published: Harlow, England: Pearson/Financial Times Prentice Hall, 2011.
Edition: 5th ed..
Subjects:
Physical Description: xxxi, 733 p.: col. ill., col. map; 27 cm.
Bibliography: Includes bibliographical references and index
ISBN: 9780273752011