Event marketing : how to successfully promote events, festivals, conventions, and expositions
| Main Author: | Preston, Chris |
|---|---|
| Format: | Open Shelf |
| Published: |
Hoboken, NJ:
John Wiley & Sons,
2012.
|
| Edition: | 2nd ed.. |
| Series: |
Wiley event management series
|
| Subjects: |
| Physical Description: |
xix, 300 p.: ill.; 25 cm. |
|---|---|
| Bibliography: |
Includes bibliographical references and index |
| ISBN: |
9780470891070 |