Strategic database marketing
| Main Author: | Hughes, Arthur Middleton |
|---|---|
| Published: |
New York:
McGraw Hill,
2012.
|
| Edition: | 4th ed.. |
| Subjects: |
| LEADER | 00542pampa2200205 4500 | ||
|---|---|---|---|
| 001 | 0000051718_0032 | ||
| 005 | 20170406090000.0 | ||
| 003 | B000005766 | ||
| 008 | 120913 | ||
| 020 | |a 9780071773485 | ||
| 040 | |a LOC | ||
| 090 | 0 | 0 | |a HF5415.126 |b .H843 |
| 100 | 0 | |a Hughes, Arthur Middleton | |
| 245 | 1 | 0 | |a Strategic database marketing |c Arthur M.Hughes. |
| 250 | |a 4th ed.. | ||
| 260 | |a New York: |b McGraw Hill, |c 2012. | ||
| 300 | |a viii,598p: |b ill; |c 24cm. | ||
| 500 | |a Includes index | ||
| 650 | 0 | 0 | |a Database marketing |x Planning |
| 999 | |a 0000078880 | ||