McDaniel, C., & Gates, R. H. (2013). Marketing research (9th ed. International Student version.). Hoboken, N.J.: Wiley.
Chicago Style CitationMcDaniel, Carl, and Roger H. Gates. Marketing Research. 9th ed. International Student version. Hoboken, N.J.: Wiley, 2013.
MLA CitationMcDaniel, Carl, and Roger H. Gates. Marketing Research. 9th ed. International Student version. Hoboken, N.J.: Wiley, 2013.
Warning: These citations may not always be 100% accurate.