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|a UM
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|a HF5415
|b .C463 2006
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|a Choo, Meng Kong
|
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1 |
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|a Relationship marketing in a globalised world :
|b are you ready?
|c Choo Meng Kong.
|
| 260 |
|
|
|a Kuala Lumpur:
|b Utusan Publications,
|c 2006.
|
| 300 |
|
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|a 97 p.:
|b ill.;
|c 23 cm.
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| 504 |
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|a Include bibliographical reference
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| 650 |
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|a Business
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| 650 |
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|a Relationship marketing
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