Principles of marketing
Main Author: | Kotler, Philip |
---|---|
Other Authors: | Armstrong, Gary |
Format: | Open Shelf |
Published: |
Upper Saddle River, N.J:
Pearson / Prentice Hall,
2004.
|
Edition: | 10th ed. |
Subjects: |
LEADER | 00576pamja2200217 4500 | ||
---|---|---|---|
001 | 0000050653_0032 | ||
005 | 20190527090000.0 | ||
003 | B000004696 | ||
008 | 090709 | ||
020 | |a 9780131212763 | ||
040 | |a UUM | ||
090 | 0 | 0 | |a HF5415 |b .K68 2004 |
100 | 0 | |a Kotler, Philip | |
245 | 1 | 0 | |a Principles of marketing |c Philip Kotler, Gary Amstrong. |
250 | |a 10th ed. | ||
260 | |a Upper Saddle River, N.J: |b Pearson / Prentice Hall, |c 2004. | ||
300 | |a xx, 661 p.: |b ill; |c 26 cm. | ||
650 | 0 | 0 | |a Marketing |
650 | 0 | 0 | |a Business |
700 | 0 | |a Armstrong, Gary | |
999 | |a 0000076720 |