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|a 0071123253
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| 040 |
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|a LOC
|
| 090 |
0 |
0 |
|a HF5415
|b .C73 2002
|
| 100 |
0 |
|
|a Cravens, David W.
|
| 245 |
1 |
0 |
|a Strategic marketing management cases
|c David W. Cravens,Charles W. Lamb, Victoria L. Crittender.
|
| 250 |
|
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|a 7th ed..
|
| 260 |
|
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|a New York:
|b McGraw Hill,
|c 2002.
|
| 300 |
|
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|a 685p.:
|b ill.;
|c 26cm.
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| 500 |
|
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|a Includes indexs
|
| 650 |
0 |
0 |
|a Marketing
|x Case Studies
|
| 700 |
0 |
|
|a Crittender, Victoria L.
|
| 700 |
0 |
|
|a Lamb, Charles W.
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| 999 |
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|a 0000076249
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| 999 |
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|a 0000076250
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|a 0000076251
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|a 0000076252
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|a 0000076253
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