Marketing management : an asian perspective
Other Authors: | Kotler, Philip |
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Format: | Open Shelf |
Published: |
Singapore:
Prentice Hall / Pearson Education,
2006.
|
Edition: | 4th ed. |
Subjects: |
Item Description: |
Includes index |
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Physical Description: |
xxxi, 830 p.: ill; 28 cm. |
ISBN: |
0131982621 |