Brandscendence : three essentials elements of enduring brands
| Main Author: | Clark, Kevin A. |
|---|---|
| Format: | Open Shelf |
| Published: |
Chicago:
Dearborn trade publishing,
2004.
|
| Subjects: |
| LEADER | 00644pamja2200241 4500 | ||
|---|---|---|---|
| 001 | 0000047891_0032 | ||
| 005 | 20170406090000.0 | ||
| 003 | B000001928 | ||
| 008 | 061116 | ||
| 020 | |a 0793183030 | ||
| 040 | |a LOC | ||
| 090 | 0 | 0 | |a HD69.B7 |b .C53 2004 |
| 100 | 0 | |a Clark, Kevin A. | |
| 245 | 1 | 0 | |a Brandscendence : |b three essentials elements of enduring brands |c Kevin A. Clark. |
| 260 | |a Chicago: |b Dearborn trade publishing, |c 2004. | ||
| 300 | |a ix, 247 p.; |c 23 cm. | ||
| 500 | |a Includes index | ||
| 650 | 0 | 0 | |a Marketing |
| 650 | 0 | 0 | |a Business |
| 650 | 0 | 0 | |a Brand name products |
| 999 | |a 0000070618 | ||
| 999 | |a 0000070619 | ||
| 999 | |a 0000070620 | ||