Principles of marketing : Instructor's manual
| Main Author: | Kotler, Philip |
|---|---|
| Other Authors: | Armstrong, Gary |
| Format: | Teachers References Book |
| Published: |
New Jersey:
Prentice Hall,
2001.
|
| Edition: | 9th ed. |
| Subjects: |
| Physical Description: |
493p.; 28cm. |
|---|---|
| Bibliography: |
Includes bibliographical references and indexs |
| ISBN: |
0130883727 |