Marketing research : an applied orientation

Main Author: Malhotra, Naresh
Other Authors: Hall, John
Format: Open Shelf
Edition: 3rd ed.
Subjects:
LEADER 00647pamja2200229 4500
001 0000046673_0032
005 20170406090000.0
003 B000000709
008 051005
020 |a 0733970044  
040 |a UiTM 
090 0 0 |a HF5415.2   |b .M354 2006 
100 0 |a Malhotra, Naresh  
245 1 0 |a Marketing research :   |b an applied orientation   |c Naresh Malhotra. 
250 |a 3rd ed. 
300 |a 912p.:   |b ill(some col.);   |c 26cm. 
504 |a Includes bibliographical references (p.826-832) and indexes 
650 0 0 |a Marketing research   |x methodology  
650 0 0 |a Marketing research  
650 0 0 |a Business  
700 0 |a Hall, John  
999 |a 0000072784