International marketing

Main Author: Czinkota, Michael R
Other Authors: Ronkainen, Ilkka. A
Published: Mason, Ohio: Thomson / South Western, 2004.
Edition: 7th ed.
Subjects:
LEADER 00703pampa2200241 4500
001 0000046073_0032
005 20170406090000.0
003 B000000108
008 051005
020 |a 0324190468 International ed.  
040 |a L.OC 
090 0 0 |a HF1416   |b .C95 2004 
100 0 |a Czinkota, Michael R  
245 1 0 |a International marketing   |c Michael R. Czinkota, Ilkka A. Ronkainen. 
250 |a 7th ed. 
260 |a Mason, Ohio:   |b Thomson / South Western,   |c 2004. 
300 |a xxvii, 666 [42] p.:   |b ill.;   |c 28cm. 
504 |a Includes bibliographical references and index 
650 0 0 |a Export marketing  
650 0 0 |a Marketing  
650 0 0 |a Business  
700 0 |a Ronkainen, Ilkka. A  
999 |a 0000067991