Chasing the monster idea : the marketer's almanac for predicting idea epicness
| Main Author: | Muwaw, Stefan |
|---|---|
| Format: | Open Shelf |
| Published: |
Hoboken:
John Wiley & Sons Inc.,
c2011.
|
| Subjects: |
| LEADER | 00576pamja2200169 4500 | ||
|---|---|---|---|
| 001 | 0000045268_0001 | ||
| 005 | 20170302090000.0 | ||
| 020 | |a 9780470915851 | ||
| 090 | 0 | 0 | |a HF5415 |b .M86 2011 |
| 100 | 1 | |a Muwaw, Stefan | |
| 245 | 1 | 0 | |a Chasing the monster idea : |b the marketer's almanac for predicting idea epicness |c Stefan Muwaw. |
| 260 | |a Hoboken: |b John Wiley & Sons Inc., |c c2011. | ||
| 300 | |a v, 217p.: |b ill.,col.; |c 18cm. | ||
| 504 | |a Includes bibliographical references and index | ||
| 650 | 0 | 0 | |a New products |x Marketing. |
| 650 | 0 | 0 | |a Marketing |x Forecasting |
| 999 | |a 0000066544 | ||