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20161228090000.0 |
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111010t2011 my a g 001 0 may d |
| 020 |
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|a 9789838614771
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| 040 |
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|a Ump
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| 090 |
0 |
0 |
|a HF5415.153
|b .K56 2011
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| 100 |
1 |
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|a Kim, W. Chan
|e author
|
| 245 |
1 |
0 |
|a Strategi laut biru = :
|b blue ocen strategy : cara mencipta ruang pasaran yang tiada dan menjadikan persaingan tidak relevan
|c W. Chan Kim, Renee Mauborgne ; diterjemahkan oleh Universiti Sains Malaysia.
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| 246 |
0 |
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|a Blue ocen strategy.
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| 260 |
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|a Pulau Pinang
|a Cheras, Kuala Lumpur:
|b Penerbit USM:
|b UCSI Pub. House,
|c 2011.
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| 300 |
|
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|a xvi, 338 p.:
|b ill.;
|c 22 cm..
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| 500 |
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|a Includes index
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| 534 |
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|a Original title : Blue ocean strategy : how to create uncontested market space and make the competition irrelevant
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| 650 |
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0 |
|a New products
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| 650 |
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0 |
|a Market segmentation
|
| 700 |
1 |
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|a Mauborgne,Renee
|
| 710 |
2 |
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|a Universiti Sains Malaysia
|
| 999 |
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|a 0000062907
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| 999 |
|
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|a 0000062908
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| 999 |
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|a 0000062909
|
