Strategi laut biru = : blue ocen strategy : cara mencipta ruang pasaran yang tiada dan menjadikan persaingan tidak relevan
| Main Author: | Kim, W. Chan (Author) |
|---|---|
| Corporate Authors: | Universiti Sains Malaysia |
| Other Authors: | Mauborgne,Renee |
| Format: | Open Shelf |
| Language: | Malay |
| Published: |
Pulau Pinang Cheras, Kuala Lumpur:
Penerbit USM: UCSI Pub. House,
2011.
|
| Subjects: |
| Item Description: |
Includes index |
|---|---|
| Physical Description: |
xvi, 338 p.: ill.; 22 cm.. |
| ISBN: |
9789838614771 |