Contemporary marketing
Main Author: | Kurtz , David L. |
---|---|
Format: | Open Shelf |
Published: |
Australia:
Cengage,
2014.
|
Subjects: |
LEADER | 00437pamja2200157 4500 | ||
---|---|---|---|
001 | 0000043205_0007 | ||
005 | 20160819090000.0 | ||
020 | |a 9789670357348 | ||
090 | 0 | 0 | |a HF 5415 .K847 2014 |
100 | 1 | |a Kurtz , David L. | |
245 | 0 | 0 | |a Contemporary marketing |c David L. Kurtz. |
260 | |a Australia: |b Cengage, |c 2014. | ||
300 | |a xvii, 557p.: |b ill.; |c 28cm. | ||
504 | |a Includes bibliographies and index | ||
650 | 0 | 0 | |a Marketing |
999 | |a 0000060834 |