merentasi negara, budaya dan pasaran

Main Author: Van Gelder, Sicco, 1964-
Other Authors: Haniza Lockman.
Format: Open Shelf
Published: Kuala Lumpur: Institut Terjemahan Negara Malaysia Berhad, c2011..
Subjects:
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020 |a 9789830686561 (kkt.)  
040 |a ukm 
090 0 0 |a HD69.B7   |b .S773 2011 
100 1 |a Van Gelder, Sicco,   |d 1964-  
245 1 0 |a merentasi negara, budaya dan pasaran   |c Sicco Van Gelder ; penterjemah Haniza Lockman.. 
260 |a Kuala Lumpur:   |b Institut Terjemahan Negara Malaysia Berhad,   |c c2011.. 
300 |a xxx, 314 p.:   |b ill;   |c 23 cm.. 
500 |a Unlocking Branding Potential Across Countries, Culture and Markets terbitan Kogan Page, London, United Kingdom."--T.p verso. 
650 0 |a Brand name products   |x Planning.  
650 0 |a Brand name products   |x Management.  
650 0 |a Branding (Marketing).  
650 0 |a Export marketing.  
700 0 |a Haniza Lockman.  
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999 |a 0000058319 
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