Principles of marketing : a global perspective

Other Authors: Abu Bakar Abdul Hamid.
Format: Open Shelf
Published: Shah Alam, Selangor: McGraw-Hill, c2007..
Subjects:
LEADER 00738pamja2200253 4500
001 0000042137_0008
005 20160321090000.0
008 080624t2007 my a 000 0 eng d
020 |a 9833850044 (pbk.)  
040 |a usim 
090 0 0 |a HF5415   |b .P75 2007 
245 0 0 |a Principles of marketing :   |b a global perspective   |c Abu Bakar Abdul Hamid ... [et al.]. 
260 |a Shah Alam, Selangor:   |b McGraw-Hill,   |c c2007.. 
300 |a vii, 155 p.:   |b ill.;   |c 26 cm.. 
504 |a Includes bibliographical references. 
650 0 |a Marketing.  
700 0 |a Abu Bakar Abdul Hamid.  
999 |a 0000057536 
999 |a 0000057537 
999 |a 0000057538 
999 |a 0000057539 
999 |a 0000057540 
999 |a 0000057541 
999 |a 0000057542