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LEADER |
00624pamja2200205 4500 |
001 |
0000041946_0008 |
005 |
20160221090000.0 |
008 |
121010s2014 nyu 001 0 eng |
020 |
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|a 9780078028946
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040 |
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|a LOC
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090 |
0 |
0 |
|a HF5415.13
|b .W354 2014
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100 |
1 |
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|a Walker, Orville C.
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245 |
1 |
0 |
|a Marketing strategy :
|b a decision-focused approach
|c Orville C. Walker, Jr., John W. Mullins..
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250 |
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|a 8th ed..
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260 |
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|a New York, NY:
|b McGraw-Hill Irwin,
|c c2014..
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300 |
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|a xvi, 368p.:
|b ill.;
|c 25cm.
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500 |
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|a Includes index.
|
650 |
|
0 |
|a Marketing
|x Management.
|
700 |
1 |
|
|a Mullins, John W.
|
999 |
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|a 0000056991
|