Business marketing : connecting strategy, relationships and learning

Main Author: Dwyer,F. Robert
Other Authors: John F. Tanner
Format: Open Shelf
Published: New York: The McGraw-Hill Companies, Inc., c2006.
Edition: 3rd ed.
LEADER 00571pamja2200181 4500
001 0000040005_0004
005 20160120090000.0
020 |a 9780071244381  
020 |a 0071244387  
090 0 0 |a HF5414   |b .D89 2006 
100 1 |a Dwyer,F. Robert  
245 1 0 |a Business marketing :   |b connecting strategy, relationships and learning   |c F. Robert Dwyer, John F. Tanner. 
250 |a 3rd ed. 
260 |a New York:   |b The McGraw-Hill Companies, Inc.,   |c c2006. 
300 |a xxix, 683p.:   |b ill.;   |c 25cm. 
504 |a Includes index glossary 
700 1 |a John F. Tanner  
999 |a 0000052544