The new rules of marketing & PR : : how to use social media, online video, mobile applications, blogs, news releases & viral marketing to reach buyers directly
The benchmark guide to marketing and PR, updated with the latest social media and marketing trends, tools, and real- world examples of success The New Rules of Marketing & PR 4th Edition is the pioneering guide to the future of marketing, an international bestseller with more than 300, 000 cop...
Full description
| Main Author: |
Scott, David Meerman, (Author) |
| Format: |
Open Shelf
|
| Published: |
[Rego Park] ::
Your Coach Digital,,
2014.
|
| Edition: |
Completely revised & updated fourth edition ;Unabridged. |
| Subjects: |
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