APA Citation

Mullins. (2005). Marketing Management: A Strategic decision-making approach (5th ed.). New Yoark: McGraw-Hill.

Chicago Style Citation

Mullins. Marketing Management: A Strategic Decision-making Approach. 5th ed. New Yoark: McGraw-Hill, 2005.

MLA Citation

Mullins. Marketing Management: A Strategic Decision-making Approach. 5th ed. New Yoark: McGraw-Hill, 2005.

Warning: These citations may not always be 100% accurate.