Skip to content
All Fields
Title
Author
Subject
Call Number
ISBN/ISSN
Tag
Control Number
Accession Number
Find
Advanced
All Fields
Title
Author
Subject
Call Number
ISBN/ISSN
Tag
Control Number
Accession Number
Find
Advanced
Services Marketing: integratin...
Reviews
Cite this
Export Record
Export to MARC
Export to MARCXML
Services Marketing: integrating customer focus across the firm.
Format:
Open Shelf
Published:
[S.l.]:
Mc Graw Hill,
2009.
Edition:
5th ed..
Holdings
Description
Reviews
Similar Items
Staff View
No reviews were found for this record.
Similar Items
Service management and marketing : customer management in service competition
by: Gro·nroos, Christian
Published: (2007)
Services Marketing : Managing the service value chain
by: Bruhn, Manfred
Published: (2005)
Services Marketing : Managing the service value chain
by: Bruhn, Manfred
Published: (2005)
Service marketing managing the service vakue chain
by: Bruhn, Manfred
Published: (2006)
Services marketing: integrating customer focus across the firm.
by: Zeithaml, Valarie A., Bitner, Mary Jo, Gremler, Dwayne D.
Published: (2009)
×
Loading...
