APA Citation

Sugiyama, K., & Andree, T. (2010). The Dentsu way: 9 lessons for innovation in marketing from the world's leading advertising agency. New York: The McGraw Hill Companies.

Chicago Style Citation

Sugiyama, Kotaro, and Tim Andree. The Dentsu Way: 9 Lessons for Innovation in Marketing From the World's Leading Advertising Agency. New York: The McGraw Hill Companies, 2010.

MLA Citation

Sugiyama, Kotaro, and Tim Andree. The Dentsu Way: 9 Lessons for Innovation in Marketing From the World's Leading Advertising Agency. New York: The McGraw Hill Companies, 2010.

Warning: These citations may not always be 100% accurate.