APA Citation

Mullins, J. W., Walker, O. C., Boyd, H. W., & Larreche, J. (2005). Marketing management (5th ed.). New York: The McGraw-Hill Companies, Inc.

Chicago Style Citation

Mullins, John W., Orville C. Walker, Harper W. Boyd, and Jean-Claude Larreche. Marketing Management. 5th ed. New York: The McGraw-Hill Companies, Inc, 2005.

MLA Citation

Mullins, John W., Orville C. Walker, Harper W. Boyd, and Jean-Claude Larreche. Marketing Management. 5th ed. New York: The McGraw-Hill Companies, Inc, 2005.

Warning: These citations may not always be 100% accurate.