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|a HF5415.13.
|b M352324 2006
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|a Mullins, John W.
|
| 245 |
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|a Marketing management :
|b a strategic decision-making approach
|c John W.Mullins...(et al.)...
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| 260 |
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|a Boston:
|b McGraw-Hill/Irwin,
|c 2006
|
| 300 |
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|a 520p.:
|b ill.;
|c 28cm.
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| 700 |
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|a Walker, Orville C.
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| 700 |
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|a Boyd, Harper W.
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|a Larreche, Jean-Claude.
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