Armstrong, G., & Kotler, P. (2005). Marketing: An introduction (7th ed.). Upper Saddle River, N.J: Pearson Education, Inc.
Chicago Style CitationArmstrong, Gary., and Philip Kotler. Marketing: An Introduction. 7th ed. Upper Saddle River, N.J: Pearson Education, Inc, 2005.
MLA CitationArmstrong, Gary., and Philip Kotler. Marketing: An Introduction. 7th ed. Upper Saddle River, N.J: Pearson Education, Inc, 2005.
Warning: These citations may not always be 100% accurate.