The effective use of market research : how to drive and focus better business decisions
| Main Author: | Birn,Robin J. |
|---|---|
| Format: | Open Shelf |
| Published: |
United Kingdom:
Kogan Page Limited,
2004
|
| Edition: | 4th ed. |
| Series: |
Market Research in Practice
|
| Subjects: |
| Physical Description: |
xv,124 ms.; 19 cm. |
|---|---|
| ISBN: |
074944200X (kkt.) |