Strategi laut biru = blue ocen strategy : bagaimana mewujudkan ruang pasaran tanpa perabutan dan menjadikan persaingan tidak relevan
Main Author: | Kim, W. Chan |
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Other Authors: | Mauborgne, Renee |
Format: | Open Shelf |
Published: |
Massachusetts:
Harvard Business School Press,
c2005.
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Subjects: | |
Online Access: |
Synopsis |
Physical Description: |
xiv, 270p.: ill.; 23cm.. |
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Bibliography: |
Includes bibliographical references and index |
ISBN: |
9789834396879 |