Buyology : truth and lies about why we buy

Main Author: Lindstrom, Martin
Format: Open Shelf
Published: New York: Broadway Books, 2008.
Subjects:
Online Access: Synopsis
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020 |a 9780385523899  
090 0 0 |a HF5415.12615   |b .L56 2008 
100 1 |a Lindstrom, Martin  
245 0 0 |a Buyology :   |b truth and lies about why we buy   |c Martin Lindstrom. 
260 |a New York:   |b Broadway Books,   |c 2008. 
300 |a xi,254p.;   |c 21cm.. 
504 |a Includes bibliographical references and index 
650 0 0 |a Consumer behaviour  
650 0 0 |a Neuromarketing  
650 0 0 |a Shopping-psycological aspects  
650 0 0 |a Marketing-psycologocal aspects  
856 0 0 |3 Synopsis   |u http://library.mara.gov.my:8080/e-docs/synopsis/0000019709_sin.jpg 
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