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| LEADER |
00660pampa2200193 4500 |
| 001 |
0000018505_0015 |
| 005 |
20170118090000.0 |
| 020 |
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|a 9780071116749
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| 090 |
0 |
0 |
|a HF5415.13
|b .W354 2006
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| 100 |
1 |
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|a Walker, Orville C.
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| 245 |
0 |
0 |
|a Marketing management :
|b a decision - focused approach
|c John W.Mullins, Orville C.Walker Jr., Harper W.Boyd Jr., Jean - Claude Larreche.
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| 250 |
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|a 5th ed..
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| 260 |
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|a New York, NY:
|b The McGraw - Hill Companies Inc.,
|c c2006.
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| 300 |
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|a xx, 346p.:
|b ill.;
|c 25cm..
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| 500 |
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|a Includes index
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| 700 |
1 |
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|a Walker, Orville C.
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| 700 |
1 |
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|a Boyd Jr., Harper W.
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| 700 |
1 |
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|a Larreche, Jean - Claude
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| 999 |
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|a 0000241413
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